Mava K. Heffler
With a passion for delivering excellence and results, Mava is responsible for EMCOR's branding, advertising, and image initiatives, along with strategic communications across all stakeholders.
Her primary responsibility is making it easy for clients, and potential clients, to understand the value of EMCOR's services in achieving higher levels of performance within their business — working at the Corporate level, as well as across all of EMCOR's Mechanical, Electrical, Construction, Facilities, and Energy Divisions and 75+ operating companies. Her specialty is leveraging marketing holistically as a corporate strategy to build the business.
Mava brings over 25 years of marketing experience working with blue-chip companies such as Procter & Gamble, Johnson & Johnson, MasterCard International, CNBC, and Thomson. Both domestically and internationally, she has developed major global branding and image campaigns, created enterprise-wide integrated marketing strategies, established core competencies, and restaged business units.
Her expertise across the entire spectrum of marketing disciplines includes advertising, promotion, sponsorship, direct marketing, public relations, business development, creative direction, market research, marketplace testing, sports marketing, and new product/program development.
With an intrinsic ability to weave together corporate vision, strategic planning, creativity, and marketing execution, Mava produces breakthrough operational results. Applying these skills, she ensures EMCOR's stakeholders understand who we are, what we do, and the specific value that we can deliver.
When Mava arrived at EMCOR, we were the best-kept secret of the Fortune 500®. Today we enjoy recognition among the same community and much more.
Named a "Brand Builder," one of the "Top Women in Business To Watch," and amongst "Top Marketers" by the press and media, Mava's programs have received a variety of industry awards. Quoted broadly in the press and media, she has been a frequent presenter at industry events and conferences.